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What is Organic Search Engine Optimization

Posted by admin | Posted in Articles | Posted on 16-08-2011

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Organic Search Engine Optimization is rather like ordinary Search Engine Optimization in that it’s the process of optimizing the design of your web site so that search outcomes using key phrases in search engines like Google and yahoo will rank your web site increased in the non-paid listings. Organic Search Engine Optimization (additionally known as Organic Search Engine Optimization) nevertheless, additionally has a slight distinction from bizarre Search Engine Optimization in certain facets but the principle focus is to work in direction of getting the best ranking in Organic or Organic search outcomes (SERPs).

As an illustration, Organic Search Engine Optimization requires your website positioning staff to guage your web site completely to see how greatest to optimize your web site’s potential. The SEO group will then attempt to determine any technical issues which may bar your web site from being listed correctly through the Organic Search Engine Optimization process.

Organic Search Engine Optimization additionally requires detailed key phrase analysis to be finished so your Organic Search Engine Optimization staff can produce an inventory of appropriate keywords and phrases that can be utilized for your website. Key phrase evaluation ought to require real information about the operate, products and services offered at your website, stay aligned along with your objectives for advertising your website, and try to get the best Organic Search Engine Optimization affect on the search engines and end users. Some Organic Search Engine Optimization specialists will give you a listing of target key phrases and phrases which have been ranked as to how popularly use every is by Internet searchers.

It has been found that to get the best search engine rankings, Organic Search Engine Optimization ought to rely on effective and environment friendly group of the web site, with content chosen by your Natural Search Engine Optimization workforce so that keywords and phrases is not going to look ridiculous when used within the website content. Natural search engine optimization begins with choosing the best Title and Meta tags, creation of on-page text with emphasis on content material and format, after which adopted by insertion of inner links of the varied web pages of your website. If these are followed by your Organic Search Engine Optimization group, key phrase relevance and correct page formatting will increase.

Organic Search Engine Optimization additionally requires guide submissions of your website to directories and search engines. This helps assure you – the shopper – that Organic Search Engine Optimization will meet the particular demands, rules, and authorized requirements of each search engine that’s contacted by your Natural Search Engine Optimization
team.

Your Organic Search Engine Optimization workforce must rely on moral hyperlink constructing strategies, not only to safeguard the security of your search engine rankings but additionally to allow your web site descriptions to be positioned under the right directory categories. Moral Natural Search Engine Optimization hyperlink constructing may also help your web site use solely the proper useful resource internet sites.

Does Organic Search Engine Optimization finish here? Truly, no, your Natural Search Engine Optimization workforce should continuously track search engine submissions in order that they will tweak and amend your website if needed to supply the most effective results for you. Organic Search Engine Optimization also requires that the group doc their monitoring activities so that you your self know what is occurring all of the time.

It would be useful if your Natural SEO group can observe the numbers of holiday makers your web site generates, to make it extra convenient for you. In spite of everything, you have to think about running your group and/or enterprise so Natural Search Engine Optimization ought to be a separate endeavor that others should do for you.
Otherwise, why outsource this function?

Natural Search Engine Optimization goals that can assist you deliver in additional guests than you were getting earlier than, so that your potential sales will likely be maximized within the process. But it’s essential keep away from illicit practices and favor Natural Search Engine Optimization more as a result of:

1) illicit advertising practices don’t replicate effectively on you or the search engine optimization staff you hired.

2) Organic Search Engine Optimization does work when used the correct way.

3) Natural Search Engine Optimization does not harm the search engine you will submit your web site to, so you’ve got a favorable image with search engines like google and yahoo on the whole, and

4) Natural Search Engine Optimization is part of using finest practices which were accepted by most of the Web world nowadays.

How then do you find an Organic Search Engine Optimization group that you could work with? One way is to look for SEO trade information about who are the perfect Organic search engine optimization players currently operating online. Examine the background of the corporate, and pay close consideration to who they cite as their happy clients. You might want to contact these shoppers yourself discreetly so you possibly can inquire into their Natural Search Engine Optimization expertise with that search engine marketing player. One other approach is to ask individuals you know who’ve used Natural Search Engine Optimization themselves. Sometimes, one of the best ways to get correct service is thru peculiar word-of-mouth advertising from individuals you trust.

Job Posting: HowStuffWorks.com Seeks UI Developer (Atlanta, GA)

Posted by admin | Posted in IT Jobs | Posted on 14-08-2011

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Company HowStuffWorks.com
Location Atlanta, GA
Title UI Developer
Summary

This position will author web applications using PHP, mySQL & Javascript and maintain said software in keeping with our architectural standards. The right candidate will be at the forefront of social media implementation on various sites within the department purview.

Responsibilities:

  • Develops new software and works on various associated development tasks in accordance with pertinent established standards under a team leader.
  • Participates in code reviews as needed and as assigned by their respective project team leads and PMs
  • Reports time and work effort progress to PM and team leads according to established company standards and/or as needed and requested
  • Provides input into project technology issues and direction to their respective project team leads as appropriate
  • Ability to accurately render level of effort estimates based on information known at the time that estimate is required.
  • Monitor bug tracking (Jira) queue for tasks and update tasks with relevant information in a timely fashion.
  • Ensure that the sanctioned project and development process are followed and note exceptions as necessary.
  • Participate in meetings with other personnel, including QA,Product, Architecture, Publishing Operations, and management.
  • Read and review functional specifications and test cases to ensure accuracy and develop understanding of business requirements.
  • Mentor less senior developers
  • Recommend competitive advantages gained by emerging technologies.
  • This position requires successfully independent collaboration and with others both internally and externally with other departments
  • Other duties as assigned

Requirements:

  • Minimum of 5 years PHP and object oriented programming
  • BS/BA degree in Computer Science or Engineering or a minimum of 5 years software development experience in relevant development languages and technical platforms.
  • Ability to work independently to finish tasks of medium duration
  • Willingness and ability to write documentation, including but not limited to, technical specifications and use cases.
  • Ability to read and understand code written in a variety of technologies:
  • Including: PHP (OO) JavaScript (OO), mySQL, HTML, CSS
  • Fundamental understanding of mySQL.
  • Must have the legal right to work in the United States.

Preferred Skills:

  • Javascript (OO experience preferred)
  • CSS1, CSS2 and knowledge of individual browsers implementation
  • Familiarity with W3C recommendations
  • A strong grasp of current browser technology with an eye towards the future
  • Understanding of differences between web image formats
  • Basic understanding of typography, colors and layout
  • Good technical writing skills
  • Good interpersonal skills
  • Good communication skills
  • Unix experience
  • Willingness to adapt to the company coding / formatting standard

Preferred Skills:

  • Front end design with back end experience
  • JQuery experience
  • Social media integration (OpenGraph, etc.).
  • Database design and optimization experience
  • Architecture experience
  • Design Patterns
  • Experience with enterprise level caching

To apply please use this link as well as email Brian Gibbins at bgibbins@howstuffworks.com

PHPDeveloper.org

Job Posting: SoftLayer Seeks Software Engineer – Systems Development (Dallas, Tx)

Posted by admin | Posted in IT Jobs | Posted on 11-08-2011

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Company SoftLayer
Location Dallas, Texas
Title Software Engineer – Systems Development
Summary

The Software Development team is challenged with solving complex problems that will advance our business to the next level. We build the most innovative systems in the industry using the latest technology to deliver creative solutions for our customers.
We are looking for software engineers that have heavy experience in PHP MVC frameworks, Object Oriented Development and agile programming. Our team is charged with developing new products from a wide variety of web technologies into large scale systems to support the international SoftLayer customer base.
If you are a talented developer who seeks responsibility, thrives when empowered, and understands the importance of personal accountability, then we would like to talk with you. As a member of the SoftLayer team, you have the opportunity to directly impact the continued success of the company. We strive to make SoftLayer a place where you want to be – a place where you are proud to work and where you are motivated to produce the best results possible.

PRIMARY RESPONSIBILITIES:

  • Design, develop, and implement Object Oriented PHP applications in SOA environment
  • Take ownership and manage projects through the entire lifecycle
  • Create SOAP/XML web services
  • Integrate enterprise-grade products and services into a web-based portal
  • Projects will vary in size and scope depending on which modules of the platform you are working

REQUIRED EXPERIENCE:

  • Expert knowledge of PHP 5 Object Oriented Programming, JavaScript, CSS
  • 5+ years professional programming experience
  • Strong understanding of OO design principles
  • Experience with a version control system (subversion preferred)
  • Strong analytical skills and data structures/algorithms fundamentals
  • A positive attitude and willingness drive projects to completion in a fast moving environment

ADDITIONAL TECHNICAL QUALIFICATIONS:

  • Zend framework experience
  • Experience administering a Linux system
  • Experience in a wide variety of web technologies
  • Experience in scripting
  • Project Management/Reporting

EDUCATION:

BS in Computer Science, Computer Engineering, MIS, and/or demonstrated industry experience on similar successful projects

ABOUT SOFTLAYER:

Headquartered in Dallas, SoftLayer is the innovation leader in on-demand web hosting and data center services. As the largest hosting company in the world, SoftLayer lets customers create dedicated, cloud, or seamless hybrid computing environments, leveraging the company’s world-class data center facilities in Dallas, Houston, Seattle, and Washington D.C., and network Points of Presence nationwide. SoftLayer integrates and automates all elements of its platform, empowering enterprises of any size with complete control, security, scalability, and ease-of-management via a leading Customer Portal and Open API.

If you would enjoy working in a dynamic environment and are looking for an opportunity to become part of a stellar team of professionals, we invite you to apply today.

For more information or to submit your resume, please see the career section of our website at http://www.softlayer.com/about/careers/

PHPDeveloper.org

Choosing A Web Hosting Company

Posted by admin | Posted in Articles | Posted on 11-08-2011

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Web Hosting CompanyHow do you select a hosting service provider when there are literally thousands of internet hosting firms accessible online? It’s like going by way of the phone book trying to find burger restaurants. There are many them. Hopefully the following pointers will steer you in the appropriate direction.Necessary factors in selecting a web hosting firm embody the proportion of server uptime. 98 to ninety nine% uptime is the dream customary for server uptime, 65% is unacceptable. The higher the downtime of a server, the decrease the potential for visitors at your internet site. Another consideration is how a lot house is provided for the records data that will make up your net site. How a lot bandwidth is in your package? Monthly bandwidth is the quantity of information switch allowed for guests to view and use your net site.

With in the present day’s altering trends in website hosting providers, it is important to get as much server space and bandwidth as you can. It will enable for needed updates and increased visitors to your site as it turns into extra popular.

It’s equally essential when buying business hosting that CGI entry is supplied; along with features akin to MySQL, Actual Audio, Actual Video, and Cold Fusion (which some companies sell as an add on element). A crucial feature vital for doing ecommerce is SSL, or Secure Socket Layer. This encrypts all order and credit card data till it reaches you. An SSL certificates might be purchased from most hosting providers. Displaying it in your ecommerce web site verifies that your web site transactions are protected and secure.

There are many service suppliers to choose from. If you do your homework, you’ll discover some good deals that may suit your budget.

Job Posting: Company Confidential Seeks Senior PHP Developer (Montreal, Quebec, Canada)

Posted by admin | Posted in IT Jobs | Posted on 08-08-2011

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Company Company Confidential
Location Montreal, Quebec, Canada
Title Senior PHP Developer
Summary

Our client is an incredibly successful organization in the digital media sector. They are enjoying ongoing growth. As such, they require a Senior PHP Developer.

Being a highly motivated and dedicated professional with an exceptional commitment to excellence while understanding the importance of being a team player is paramount in your being successful with our client. Your mandate is to take part in the programming activities for the various projects related to the development of web applications.

Job Description

  • Execute web page development with XHTML/CSS/JavaScript/AJAX;
  • Contribute to the development with object oriented programming (PHP5);
  • Work comfortably with MySQL;
  • Diagnose and repair problems/bugs;
  • Design, develop and draft functional specs as required during the development process;
  • Carry out complementary tasks to your day-to-day responsibilities.

Required Skills

  • Bachelor in computer science or any other pertinent training;
  • Over 5 years experience in web programming;
  • Experience in working with MySQL, or MS SQL, HTML and PHP 4 or 5;
  • Experience in Flash and Action Script (asset).
  • Excellent team player.
  • French or English, however bilingualism is an asset.

To apply or for more information, contact Robert at atr.employment@yahoo.ca

PHPDeveloper.org

SEO Tips and Tricks – Popular SEO Tools

Posted by admin | Posted in Articles | Posted on 08-08-2011

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Search engine optimization specialists will probably advise you about the  effective tools to make your optimization easier. Fortunately, the internet  houses thousands of tools that will solve your website problem areas. The  following are specific tools and SEO specialists commonly used and visited by  many webmasters.

Google Analytics – This is an easy-to-use solution that analyzes a website  traffic data. It is a free tool that tracks site activities such as page views,  hits, pages viewed per visit, bounce rates and average time spent in the  website. This tool covers three SEO elements: search traffic, keywords and  content performance.

Alexa – This utilizes toolbars that are installed on internet users’  browsers. It has been well-accepted by many webmasters for years already due to  its ability to measure the popularity of a website. Alexa could only promise  accuracy for the top 100,000 sites.

KeyComplete – This is a tool that determines the keywords of competitors  through their PPC campaigns. The good thing about KeyComplete is that is an  online tool with a lot of useful features.

SEOmoz – SEOmoz has a great deal of effective SEO tools that opens a pathway  for users to obtain information from their competitors and receive reports from  big search engines such as Google, Yahoo! and Alexa. The tools also feature site  error detection, traffic tracking and keyword research.

Widexl – Widel has a link popularity tool that helps webmasters locate pages  that are linked to their site. It also has a meta tag analyzer tool that  examines the meta tags, keyword density, page load time and others. The Search  Engine Saturation, another Widexl tool, checks the linking to websites on six  search engines, thus, allowing comparison among competitors.

SEO Logs – SEO Logs has several free tools for SEO. Web Page SEO Optimizer  and Keyword Difficulty Check are On-Page SEO tools that analyze webpages for  keywords optimization. Keyword Difficulty Check measures the level of difficulty  of a keyword to rank in search engines. SEO Logs also includes Google tools that  detects faked Pagerank and produces PR value results. Other tools are the  Backlinks Analyzer Tool, HTTP Headers and Status Check Tool, Domain Age Check,  Alexa Rank Comparison and AdSense Profit Calculator.

Link Diagnosis – It is one of the popular link analysis tools available in  the internet. It allows website owners to examine link competition by providing  the main details about competitors’ links. Results will report the anchor text,  PageRanks and others. Link Diagnosis runs only through Firefox.

IWEBTOOL – This website has several tools that basically cover most areas in  SEO. It has Google PageRank Prediction which “predicts” ranking in Google; Link  Popularity which counts the links of a domain on search engines; Website Speed  Test which measures the time of site loading and many more.

By the way, Gurus will hate me for what I’m about to share with you.

If you want a top 10 ranking in any niche within Google in less than a month, download  now my free report in which I will share a method that should be free for  everyone but gurus are charging for it.

Go to my website www.internetmarketing1on1.com to download this report  now.

Article Source: http://EzineArticles.com/?expert=Yoshimitsu_Yamashiro

Create A Text Logo Using Illustrator

Posted by admin | Posted in Illustrator, Tutorials | Posted on 06-08-2011

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Here is a nice video tutorial on how you create a simple text logo using Adobe Illustrator. The author uses a regular font, break it apart to manipulate it and make it into a logo. Although there end result of the tutorial is not so stunning, you can use your creativeness to improve it.

Web Designer – Channel V Media – New York, NY

Posted by admin | Posted in IT Jobs | Posted on 06-08-2011

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How to Apply: Please click here to create a free TalentZoo.com account and post your resume. Only logged in job seekers can apply for a job.
Return to Search Results
Display all jobs by Channel V Media

We’re looking for a jack of all trades: one part graphic designer, another part web developer, and you have great aesthetic sensibilities — basic page layout, site structure, imagery and use of text are almost instinctual to you. In fact, you may even have a print background, which gives you a fundamental understanding of how things should look. Your ability to code is what allows you to make them actually function. On top of all this, you are ready to jump into a full-time position, like, now. We need someone who is not only extremely talented and charming, but also someone who can take on a TON of responsibility. Fast. (Did we mention that we’re busy?) You’ll definitely need to be comfortable juggling multiple projects and solving problems independently.

Our ideal candidate has 1+ years of agency, studio or other in-house design/developer experience. We will not consider candidates who have just graduated college unless they can make a compelling case for their outside work experience.

Skills/Qualities That Will Make You a Good Fit:

MUST BE ABLE TO CODE (x)HTML, HTML 5 and CSS (php, javascript, flash, iPhone app dev and print are a big plus).Proficient with the Adobe Creative Suite (Photoshop, Illustrator & InDesign) and working knowledge of MS programs (ie. PowerPoint & Word).A charming personality; clever, quick wit; and a refined taste for the irreverent.Bachelors Degree in Fine Art as applied to graphic design or web design.Strong design skills, with the ability to visually communicate complex information.Must understand how to use grids.Excellent eye for typography and color.Excellent communication skills are required.Comfortable receiving written or verbal instruction and following directions.Ability to collaborate and work well with others.Familiarity with popular websites, blogs and social networking media.The ability to think creatively and suggest strategies that go beyond your regular, run-of-the-mill industry case studies.Fearlessness. If you’re timid or shy, this isn’t the place for you.

click here to apply

Bing’s Guidelines For Quality Content

Posted by admin | Posted in News | Posted on 06-08-2011

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Quality content are becoming a standard for search engines. Its becoming a big factor in ranking websites in terms of search engine result. To give you an overview on how you can produce high quality content, Bing suggested the following steps to follow.

Bing’s Guidelines For Quality Content

Duplicate content – don’t use articles or content that appear in other places. Produce your own unique content.

Thin content – don’t produce pages with little relevant content on them – go deep when producing content – think “authority” when building your pages. Ask yourself if this page of content would be considered an authority on the topic.

All text/All images – work to find a balance here, including images to help explain the content, or using text to fill in details about images on the page. Remember that text held inside an image isn’t readable by the crawlers.

Being lonely – enable ways for visitors to share your content through social media.

Translation tools – rarely does a machine translation tool leave you with content that reads properly and that actually captures the original sentiment. Avoid simply using a tool to translate content from one language to the next and posting that content online.

Skipping proofreading – when you are finished producing content, take the time to check for spelling errors, grammatical mistakes and for the overall flow when reading. Does it sound like you’re repeating words too frequently? Remove them. Don’t be afraid to rewrite the content, either.

Long videos – If you produce video content, keep it easily consumable. Even a short 3 – 4 minute video can be packed with useful content, so running a video out to 20 minutes is poor form in most instances. It increases download times and leads to visitor dissatisfaction at having to wait for the video to load. Plus, if you are adding a transcription of your video, even a short video can produce a lengthy transcription.

Excessively long pages – if your content runs long, move it to a second page. Readers need a break, so be careful here to balance the length of your pages. Make sure your pagination solution doesn’t cause other issues for your search optimization efforts, though.

Content for content’s sake – if you are producing content, be sure its valuable. Don’t just add text to every page to create a deeper page. Be sure the text, images or videos are all relevant to the content of the page.

The Bing’s guide to quality content was originally posted at DEVWEBPRO

Job Posting: SoftLayer Seeks Software Engineer – Interface Development (Dallas, Tx)

Posted by admin | Posted in IT Jobs | Posted on 05-08-2011

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Company SoftLayer
Location Dallas, Tx
Title Software Engineer – Interface Development
Summary

The Software Development team is challenged with solving complex problems that will advance our business to the next level. We build the most innovative systems in the industry using the latest technology to deliver creative solutions for our customers.

We are looking for talented software engineers with experience working with Rich Internet Application (RIA) technologies to build scalable web experiences of exceptional quality. The goal is to build innovative new interfaces to advance customer experience at SoftLayer to the next level.

If you are a talented developer who seeks responsibility, thrives when empowered, and understands the importance of personal accountability, then we would like to talk with you. As a member of the SoftLayer team, you have the opportunity to directly impact the continued success of the company. We strive to make SoftLayer a place where you want to be – a place where you are proud to work and where you are motivated to produce the best results possible.

  • Implement rich user experience concepts and designs using appropriate presentation technologies
  • Design, develop, and implement Object Oriented PHP applications in SOA environment
  • Actively participate in a collaborative, results-oriented environment with a diverse technical team striving to deliver incremental value with high quality.

Experience Requirements

  • 5+ years professional programming experience
  • Expert knowledge of PHP 5 Object Oriented Programming, JavaScript, CSS
  • Proficient in using Ajax and JSON/XML data interchange formats
  • Experience building rich user interfaces using jQuery or related JavaScript framework
  • Experience with Zend or similar MVC framework
  • Experience in building new applications from scratch in a “greenfield” environment
  • Must be able to collaborate with a team to manage and deliver assigned projects with limited supervision
  • A positive attitude and willingness drive projects to completion in a fast moving environment
  • Experience in a wide variety of web and development tool technologies

Education and Certifications

  • BS in Computer Science, Computer Engineering, MIS, and/or demonstrated industry experience on similar successful projects Technical Requirements (i.e., demonstrated proficiency with … )

About SoftLayer

Headquartered in Dallas, SoftLayer is the innovation leader in on-demand web hosting and data center services. As the largest hosting company in the world, SoftLayer lets customers create dedicated, cloud, or seamless hybrid computing environments, leveraging the company’s world-class data center facilities in Dallas, Houston, Seattle, and Washington D.C., and network Points of Presence nationwide. SoftLayer integrates and automates all elements of its platform, empowering enterprises of any size with complete control, security, scalability, and ease-of-management via a leading Customer Portal and Open API.

If you would enjoy working in a dynamic environment and are looking for an opportunity to become part of a stellar team of professionals, we invite you to apply today.

For more information or to submit your resume, please see the career section of our website at http://www.softlayer.com/about/careers/

PHPDeveloper.org